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Giving Power

Detroit Jewish News, 12/30/2010

Tapper's Diamonds & Fine Jewelry will provide complimentary simple watch battery changes in exchange for a suggested minimum donation of $10 to charity.

Having just completed distribution of more than 2,000 coats, hats, scarves and gloves to Michigan's needy residents, Howard Tapper and his family, owners of the 34-year-old jewelry company, will begin this charitable endeavor in January.

Dubbed "Making Time for a Good Cause," the program will benefit a different charity every quarter. Kids Kicking Cancer, a charity providing martial arts and guided meditation training to children undergoing cancer treatments, will be the first organization to benefit from the new program.

"Giving back to the community is one of our most important corporate values," said Howard Tapper, Tapper's owner and president. "I truly believe that this is our responsibility as a company and as individual citizens."

Over the course of the year, Tapper's typically supports more than 100 local charities in one form or another.

With the help of news media partners WDIV/Channel 4 and the Detroit Jewish News, Tapper's 19th annual coat drive was the most successful drive in the company's history, collecting and distributing coats and other winter clothing to 14 local organizations and schools as well as numerous families and individuals.

Founded in 1977 by brothers Howard and Steven Tapper, Tapper's Diamonds & Fine Jewelry (www.tappers.com) specializes in fine designer jewelry, Swiss timepieces and diamonds. It has locations in West Bloomfield (Orchard Mall), Novi (Twelve Oaks Mall) and Troy (Somerset Collection).

Posted on 12/30/2010

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