Panerai Boutique Somerset Collection
2800 W Big Beaver Rd
Level 2
Troy, MI 48084
2800 W Big Beaver Rd
Level 2
Troy, MI 48084
Phone: 248-862-9724
1-800-337-GIFT
panerai@tappers.com
Watch Service
Watch Repair
Mon. - Sat. | 10am - 8pm
Sun. | 12pm - 6pm
Explore Panerai’s iconic collections, including the Luminor and Radiomir, each designed to withstand the test of time and the elements in. With a focus on performance and design, the boutique showcases timepieces that celebrate the brand’s rich naval heritage and commitment to innovation. Whether you’re a seasoned collector or new to the world of luxury watches, the Panerai Boutique provides a unique opportunity to experience unparalleled craftsmanship in a truly refined atmosphere.
Giovanni Panerai founded his first workshop, shop, and school of watchmaking in Florence, Italy, in 1860. For decades, Panerai became a trusted supplier of precision instruments for the Italian Navy's elite diving corps. Designed to endure the depths of the ocean, Panerai watches are renowned for their exceptional legibility and luminous capabilities, even in the darkest underwater environments.
In 1997, the brand was acquired by the Richemont Group, marking the beginning of its expansion onto the international stage. Today, Panerai continues to combine its rich Italian heritage with Swiss watchmaking expertise, developing and crafting its own movements and timepieces at its state-of-the-art facility in Neuchâtel. This fusion of Italian design flair and Swiss precision ensures that each Panerai watch is a masterpiece of both form and function.
Panerai Luminor illuminated Watches & Wonders 2025. As Watches & Wonders Geneva 2025 opened its doors, Panerai took the stage with its iconic Luminor collection. Discover the reimagined novelties, redefining enduring functional design – fusing technical mastery with bold performance.